The Agency Copywriter will join the creative team, working with art directors, designers and cross-functional teams on a variety of B2B and B2C communications. This role reports into the department creative lead with a focus on Marketing efforts, lending support to Sales, Product and Customer teams.
Main duties and responsibilities:
Write strategic and conceptually compelling copy across, video scripts, website content, emails and landing pages, banner ads, print ads, social campaigns, etc.
Quickly gain an understanding of Workhuman, using consistent voice and tone in all copy. Be a disciple and protector of company brand and style guidelines.
Understand B2B go-to-market strategies and B2C segmentation strategies across a variety of online and offline mediums.
Interpret marketing briefs and/or stakeholder objectives to develop and refine content that meets business objectives.
Attend marketing campaign meetings and provide creative input; engage in the discussion and development.
Ensure delivery of on-time, high-quality deliverables that address specified business challenges.
Be adept at working in a fast-paced environment with multiple stakeholders requesting quick turnaround copy.
Required skills and experience:
Writing and editing skills – knowing there may be times you are the final eyes on prospect- and customer-facing content.
Ability to manage multiple writing assignments, and work quickly and accurately in a fast-paced, deadline-driven creative environment. Must be highly proactive and possess effective time management and communication skills.
Demonstrate sharp, witty tone of voice with the ability to capture an audience’s attention and inspire action (opens, clicks, page views, collateral downloads).
Have an eye toward engaging and forward-thinking copy, reflective of Workhuman’s position as an innovator and industry thought leader.
Experience and/or knowledge of HR audience a plus.
Ideal candidate will have Agency and client in-house experience.
Strong interpersonal skills – this position requires interactions with numerous internal stakeholders at all levels.
Experience using Workfront, or similar project management software.
4+ years of experience B2B and B2C copyrighting in a fast-paced company.
B.A. in English, Advertising, Journalism, Communications or a related field preferred.
Workhuman® is the world’s fastest-growing integrated Social Recognition® and continuous performance management platform. Our human applications are shaping the future of work by helping organizations connect culture to shared purpose. With a consistent stream of gratitude fueling unparalleled, provocative workplace data and human insights, Workhuman® Cloud is a critical software engine for global companies seeking to motivate and empower their people to do the best work of their lives. Workhuman® (formerly known as Globoforce) was founded in 1999 and is co-headquartered in Framingham, Mass., and Dublin, Ireland.
Did you know:
We are #1 Great Place to Work in Ireland for the 2019 medium-sized workplace category and have been named one of the 2018 Top Places to Work in Massachusetts by the Boston Globe
Workhuman® is used by 4.5 million employees across 160 countries.
Our core values are; Respect, Determination, Innovation and Imagination
Perks & Benefits for our Happy Healthy Humans:
Comprehensive Health Plans
Fully paid parental leave (12-week maternity/4-week paternity) effective day 1
Peer-to-peer recognition program
Commuter bus from downtown Boston
On-site fitness center
Wellness rewards and reimbursements
Fully stocked kitchen (cold brew on tap - snacks and coffee machines as far as the eye can see…)
Regular celebrations for employees, families and special guests
At Workhuman, we love what we do because we’re shaping the future of work through our people and our technology. Our human cloud-based applications are helping some of the world’s leading global brands connect culture to shared purpose. The Workhuman Cloud empowers employees to thank, talk and celebrate each other, creating an environment that sparks gratitude and human connection while increasing employee engagement and productivity.
Workhuman is an Equal Opportunity Employer and is committed to the principle of equal employment opportunity for all employees. We proudly provide a work environment free of discrimination and harassment. Employment decisions at Workhuman are based on solely on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, or any other status protected by the laws or regulations in the locations where we operate. Workhuman believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.
Job Type : Full-Time
Education Level : ""
Experience Level : ""
Job Function : Marketing
Apply at: : https://workhuman.wd1.myworkdayjobs.com/en-US/WorkhumanCareers/job/Workhuman-USA--HQ-1/Copy-Writer_R552