Robotics/IoT Community Meeting: At the Fuzzy Front End, How do you Plot the Straightest line to a Successful Product?

Essential Design, 143 South St Fl 6, Boston, MA 02111
Thursday, June 7, 2018 (3:00 PM - 5:00 PM)
Event Details

Great design is the result of skillfully solving a worthwhile problem in a way that intersects feasibility, viability and desirability. Join executives from Essential Design and Cooper Perkins for an interactive discussion about how the alchemy of insights and inventions are transformed into innovative products. Specifically, we’ll talk about methodologies used to de-risk and demystify the complex process of designing and engineering robotic/intelligent systems, illuminating best practices meant to ensure the target is hit.

Following the discussion, stay for a lightning round session where our panel of experts will provide guidance on new robotic platforms and products currently in development. Finally, join the team and your peers for drinks and appetizers at our Beer & Bots networking following the meeting!



  • Around the room introductions

MassTLC 2018 Calendar

At the Fuzzy Front End, How do you Plot the Straightest line to a Successful Product?

  • Cooper Perkins – Harald Quintus-Bosz, CTO & Co-Founder
    • Technology Development Methodology – Business and user observations often drive the need to innovate in advanced products, but how does one identify the most appropriate technologies, or those that will be optimally feasible and viable in production, to satisfy the observed need?
  • Essential Design – Scott Stropkay, Partner & Co-Founder
    • Designing a User's Experience with Robots: Any product is a vehicle for good or bad user experience that will positively or negatively affect value on many levels. Designing good user experience is about creating affordances and user engagement opportunities that provide utilitarian, emotional, network, economic, and other kinds of value. Human/robot interaction design requires attention to detail.
  • SoftBank - Erin Leger, Engineer
    • Organic Collaborative Robotics Development - Collaboration between companies often brings about inspired innovation when integrated products impose new use cases on each other and project visions are combined. Included: a demo on "interacting with the humanoid robot, Pepper".

Challenges When Moving from Prototype to Manufacturing: moderated by Peter Russo, President, Blackburn Energy (formerly with MassMEP) with panelists Harald Quintus-Bosz and Scott Stropkay and Q&A from the attendees

Beer & Bots Networking:  Sponsored by Essential Design and Cooper Perkins

Thank You to Our Event Co-Sponsors

Additional Information
Event Contact:
Joyce Sidopoulos
Contact Organization:
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